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Two important questions that you need to ask after any sales training or workshop

There is a lot of value in measuring the success of any sales training. You can measure the reaction, knowledge, application, business impact and even ROI. It’s an important way of evaluating your training and its effectiveness. Does it move the needle? Many training programmes, however, end with the completion of a short survey. SomeContinue reading “Two important questions that you need to ask after any sales training or workshop”

The real reason why you should ditch slides in your first customer meeting

Let’s be honest. Wouldn’t it be great if there was a magic PowerPoint deck template from marketing or sales enablement where you just had to insert the customer’s name and logo and you could take it to your first meeting and present your amazing solution and tell your prospect how great your company is andContinue reading “The real reason why you should ditch slides in your first customer meeting”

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Hello,

I’m Marco. A retail sales rep and experimental physicist turned Sales Enablement Specialist with an MBA from Warwick Business School! I spend most of my free time with my kids, wife and Suzy, a Miniature Schnauzer as well as blogging and podcasting about sales and communication!