My latest blog posts …
There is a lot of value in measuring the success of any sales training. You can measure the reaction, knowledge, application, business impact and even ROI. It’s an important way of evaluating your training and its effectiveness. Does it move the needle? Many training programmes, however, end with the completion of a short survey. SomeContinue reading “Two important questions that you need to ask after any sales training or workshop”
GROW is a very popular coaching model. I first learned about it when I was moving into a technical sales engineering people leader role. My manager was the VP of sales for international markets. As part of my onboarding into this new role I attended a training course for new people managers hosted by theContinue reading “How to use the GROW coaching model in sales”
The wow experience: First impression counts! You hired new sales reps, managers and leaders and now they are looking forward to their first day at your firm. Make that first day an amazing experience! You want new hires to think: Wow, I have joined an amazing company and team! On their first day, the newContinue reading “10 Ways to improve your first week of sales onboarding”
Let’s be honest. Wouldn’t it be great if there was a magic PowerPoint deck template from marketing or sales enablement where you just had to insert the customer’s name and logo and you could take it to your first meeting and present your amazing solution and tell your prospect how great your company is andContinue reading “The real reason why you should ditch slides in your first customer meeting”
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I’m Marco. A retail sales rep and experimental physicist turned Sales Enablement Specialist with an MBA from Warwick Business School! I spend most of my free time with my kids, wife and Suzy, a Miniature Schnauzer as well as blogging and podcasting about sales and communication!